When we started our discussion about the company, all of us were aligned to the following
All the further discussions on name of the company. Logo etc were keeping the evolved out of the above thoughts.
In Sanskrit word IKSHANA – “ इक्षण” refers to eye, sight, caring for, looking after, etc. The name IKSANA is derived from it.
In Mathematics, “i” represents complex numbers, and it is also a representation of computer terminal graphics. We kept “i” to show our love for complex tasks and our digital-first motto.
Thus the name iKSANA is coined. Now comes the logo part.
Suresh started with hand drawn sketch of the logo.
It started with the eye or the vision.
We look the tasks in a 360 vision, this is represented through the silhouette of the globe in dots which represents our Digital first motto.